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Associate Product Marketing Manager

Location: Lehi, UT, United States
Job Family Range: 66600.00 - 245900.00
Requisition ID: 2927

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Description

Snap One is a leading manufacturer and exclusive source of control, A/V, surveillance, networking, power, and infrastructure equipment for residential and commercial professionals. With a vast catalogue of today’s most popular brands, Snap One is the premier choice for professional installers across the globe. We believe that life’s better when everything works together, and the same can be said about the collaborative work we do. Join our award-winning team in our continuous quest to deliver the most brilliant, personalized smart living and smart business experiences to people around the world.

As the Associate Product Marketing Manager, you will be joining a dynamic team that sits at the confluence of the Product and Marketing teams.  You will bring products to market by turning features into benefits and specifications into solutions. Your responsibilities will continue throughout a product’s lifecycle by providing sales enablement, deploying reactive campaigns, and sunsetting products.  This will be a highly visible role that will require navigating a highly matrixed organization. You will often quarterback cross-functional teams that include members from product, creative services, digital operations, sales, and finance.  This role will provide an opportunity for growth within the team and organization. Intellectual curiosity, accountability, attention to detail, creative problem solving, and business acumen are key attributes to be successful in this position.

 

 

Specific Responsibilities

  • Assist Product Marketing team at large in the development and deployment of sustaining and reactive marketing campaigns across multiple categories.
  • Quarterback the go-to-market activities for your assigned product category working with both product and creative services team.
  • Develop EOL communications for a frictionless sunsetting of products.
  • Disseminate information into clearly articulated, unique selling propositions and product messages that are leveraged within product campaigns and ongoing demand generation.
  • Build strategic marketing partnerships internally and externally, to influence, motivate, and move campaigns forward
  • Manage expectations clearly when plans need to shift or be managed differently using data driven decisions and a mix of emotional intelligence
  • Become a “Go to” resource for both Product and Marketing teams

 

Required Qualifications

  • Bachelor’s degree in marketing, communications, business, technology, or relevant field of study
  • 1+ years’ proven success in developing and executing product go to market campaigns
  • 2+ years’ experience with B2B marketing campaigns
  • Versed in Microsoft Office (Word, Excel, and PowerPoint)

 

Preferred Qualifications

  • Previous experience marketing AV/Technology products
  • Excellent written communication skills
  • Experience working within project tracking tools such as Confluence, Wrike, Jira, etc

 

Snap One is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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